Australia Edible Meat Market Size, Share, Trends & Growth

Australia Edible Meat Market Outlook

According to a report by Expert Market Research (EMR), the Australian edible meat market size reached a value of USD 17.91 billion in 2023. Fueled by the growing demand for high-quality meat products, an expanding export market, and changing consumer preferences towards protein-rich diets, the market is projected to grow at a compound annual growth rate (AGR of 5.6%from 2024 to 2032, reaching a value of USD 29.25 billion by 2032

The Australia Edible Meat Market encompasses a wide range of products, including beef, lamb, pork, and poultry, which are integral to both the domestic consumption and export markets. Australia is one of the largest producers and exporters of edible meat globally, with key markets in Asia, the Middle East, and Europe. As the demand for meat continues to rise, both locally and abroad, the Australian market is expected to expand steadily, driven by consumer preferences for high-quality and sustainably produced meat products.

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Drivers of Market Growth

Increasing Global Demand for High-Quality Meat: Australia is a significant global player in the meat industry, with its beef and lamb exports being some of the highest in the world. The increasing demand for high-quality meat products, particularly in emerging economies such as China, Japan, and South Korea, has contributed to the growth of the market. Rising disposable incomes, urbanization, and the growing preference for protein-rich diets are all factors driving the demand for Australian meat products.

As a major exporter, Australia benefits from its reputation for producing high-quality, hormone-free, and grass-fed meat. These characteristics make Australian meat highly sought after in premium markets, where consumers are willing to pay a premium for higher-quality, sustainably raised products. The strong export demand, along with the country’s advanced agricultural practices and animal husbandry techniques, continues to drive the growth of the Australia Edible Meat Market.

Shifting Consumer Preferences: In recent years, consumer preferences have evolved with a growing focus on health, sustainability, and ethical sourcing. There is a noticeable shift towards more sustainable and ethically produced meat, with increasing interest in grass-fed and organic options. Consumers are becoming more conscious of the environmental impact of livestock farming, and this has driven the demand for meat that is sourced from farms adhering to sustainable farming practices.

In response to these trends, Australian producers have adopted more sustainable practices, such as reducing greenhouse gas emissions, improving animal welfare standards, and implementing environmentally friendly farming techniques. These efforts not only align with changing consumer preferences but also strengthen the market position of Australian meat in both local and international markets.

Expansion of the Plant-Based Alternatives Market: The rising popularity of plant-based diets and meat alternatives has become a notable trend in the global food industry, with Australia not being an exception. Although the consumption of traditional meat continues to rise, the growing interest in plant-based alternatives has prompted Australian meat producers to explore new product lines, such as plant-based meat substitutes, hybrid products, and lab-grown meat. These innovations aim to meet the demand of consumers who are seeking protein alternatives or reducing their meat consumption for health, ethical, or environmental reasons.

While plant-based meat alternatives currently represent a small portion of the market, they are expected to grow steadily as more Australian consumers adopt flexitarian diets. The meat industry’s engagement in plant-based product development highlights its adaptability and response to changing consumer demands, which is helping to broaden the scope of the Australia Edible Meat Market.

Technological Advancements in Meat Production: Technological advancements in meat production, including precision agriculture, animal breeding, and the development of lab-grown meat, have significantly contributed to the growth of the Australia Edible Meat Market. Innovations in meat production are making it possible to enhance productivity, reduce costs, and improve the overall quality of meat products.

One such technological advancement is the use of robotics and automation in slaughterhouses and processing plants, which improves efficiency, reduces human error, and ensures higher food safety standards. Furthermore, research into the genetic improvement of livestock and feed optimization techniques has enabled Australian farmers to increase livestock yields and improve meat quality, enhancing their competitiveness in the global market.

The development of cultured meat, also known as lab-grown meat, is another area of growth in the Australian market. While it is still in the early stages of commercialization, lab-grown meat has the potential to meet the growing demand for meat while offering a more sustainable and ethical alternative to traditional meat production. As research progresses and production costs decrease, lab-grown meat could become a significant segment in the Australia Edible Meat Market.

Read Full Report with Table of Contents: https://www.expertmarketresearch.com/reports/australia-edible-meat-market

Australia Edible Meat Market Segmentation

The Australia Edible Meat Market can be divided based on from, distribution channel, region.

Market Breakup by Type

Beef
Mutton
Pork
Poultry
Others

Market Breakup by Form

Fresh/ Chilled
Canned
Frozen
Processed

Market Breakup by Distribution Channel

On-Trade
Off-Trade

Market Breakup by Region

New South Wales
Victoria
Queensland
Western Australia
Australian Capital Territory
Others

Competitive Landscape

Some of the major players explored in the report by Expert Market Research are as follows:

Devro Limited
Gamekeepers of Australia Pty Ltd.
The Australian Meat Emporium
Mast link Australia Pty Ltd
Dorper Lamb Pty Ltd.
Others

Challenges and Restraints

Climate Change and Drought: Australia is no stranger to the impacts of climate change, and the edible meat market faces significant challenges as rising temperatures, droughts, and other extreme weather events increasingly affect the agricultural sector. Drought, in particular, has been a recurring challenge for livestock farmers, leading to reduced pasture quality, higher feed costs, and increased pressure on water resources.

In response, farmers are adopting more resilient farming practices, such as water-efficient irrigation systems and the use of drought-resistant forage crops. However, the ongoing threat of climate change continues to present risks to the sustainability and profitability of meat production in Australia.

Animal Health and Disease: Animal health is another critical concern for the Australian edible meat market. Diseases such as foot-and-mouth disease (FMD) or other animal outbreaks can disrupt production and trade, leading to substantial economic losses. While Australia has strict biosecurity protocols in place to prevent such outbreaks, the global nature of the meat trade means that external risks are always present.

Producers must continue to invest in advanced disease prevention measures and veterinary care to ensure the health and well-being of livestock, which directly impacts the quality and quantity of meat production.

Fluctuating Feed Costs: The cost of feed, which is a major expense for livestock producers, is subject to fluctuations due to factors such as grain prices, availability of fodder, and global supply chain disruptions. Higher feed costs can reduce profit margins for meat producers, particularly during times of drought or poor harvests. Effective feed management and diversification of feed sources are important strategies for mitigating the impact of rising feed prices on the overall market.

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