Essentials is a diffusion line from Fear of God, the brainchild of American designer Jerry Lorenzo. While Fear of God sits in the luxury streetwear segment, often commanding high prices, Essentials was launched to offer a more accessible range of products while maintaining the brand’s clean aesthetic and premium feel. The Essentials Hoodie Store, either online or in select retail outlets, curates a dedicated space for fans of the Essentials line to explore, try, and purchase their favorite pieces.